What is actually stopping you from taking action in your business?

There’s lots of different things that can stop you from taking action. It can be:

  • the fear of failure
  • lack of time
  • overwhelm
  • doubting yourself
  • not feeling ready

You need to be honest about what’s actually holding you back, because I believe that business is very simple. Now, being simple doesn’t mean that it’s easy. It’s simple to decide to do something, it’s just not easy to take action and actually do the thing.

If you aren’t where you want to be in your business right now, it means that you’re not taking the action that you need to. You need to make a change. And if you don’t make a change, then nothing is going to change you’re just going to be in exactly the same place as you all right now in one-, three- or five-years’ time.

Taking action is really simple; when you think about it all you’ve got to do is decide you need to change and then do it. But if it was that simple, we would all be doing it.

The first thing you can do is ask yourself is this something you really want, or is it just something you would prefer? Do you really, really, really want this business? Is it what you want it more than anything else? Or would you just prefer your own business than working for somebody else? Because, if it’s the latter, you’re not going to have the motivation on those tough days. On those days where you think I’ll just watch half an hour of TV before I do anything will turn into 3 or 4 hours of TV, because if you would just prefer a business to working for someone else, that’s not going to be enough to make you take the consistent action needed.

The next thing is to find out are you a positive motivator or a negative motivator? What are you willing to do? Or what are you not willing to put up with. Different things fuel different people, it’s like the carrot in the stick. Are you willing to get up earlier to get more done? Or are you not willing to waste time? It’s all about how you frame it. Are you willing to put in the hard work to make a better life for yourself? Or are you unwilling to work for somebody else?  

You can be a victim, or you can be a survivor. If you blame things on bad luck, that’s you being a victim. Whereas if something ‘unlucky’ happens, but you take responsibility for your part in the vents and then reframe it to make it a learning experience it’s not bad luck at all. You need to accept where you are now. Stop blaming yourself for not doing things that you “should” have done. Stop all this negative self-talk, because that’s not going to improve your situation. You learn from your past and you use it to move forward.

Think about all of the positives in your life. Just think of even the littlest things; you’ve got somewhere safe and warm to sleep tonight. You’ve got food in your stomach. You’ve got somebody that loves you; whether it is a partner, your kids, your parents, siblings or friends. Take the time to sit and write down all the good things in your life and be grateful for them – I’m sure there is a time in your life when you wished for what you have now.

And if you still don’t feel grateful for what you have, compare yourself to somebody that’s living in Africa, say Ethiopia. They may not have shoes. Very few have the opportunity to gain an education. And many don’t even have clean water to drink. Can you imagine not having the everyday things you take for granted? The next time you don’t do something in your business because it makes you uncomfortable, or it feels like a huge mountain to climb, imagine a 10-year-old walking 2 miles each way in bare feet to collect dirty water for their family to drink. Is it really that hard? Or could you push yourself just a little bit to get it done?

All of this is all getting you in the right mindset. Because all the negatives that are influencing your mindset are stopping you from taking action. By changing the way you think, it will change the way you act, which will change your life. So, on a particularly rough day, remind yourself that your track record for getting through bad days so far is 100% and that’s pretty good!

There are always going to be days where you just don’t feel like doing anything. We all have them. But you have to push through. I bet people like Steve Jobs, Richard Branson, and T Harv Eker had times in the past that they’ve not felt like doing things, and they’ve got up and they’ve done it anyway. That is how they’re where they are now. All of these people are self-made, none of them have had it handed on a plate. They’ve all had to hustle. They’ve all had to push themselves to do things that they didn’t want to or couldn’t be bothered to do.

When you try to make change in your life which involves changing a habit, your brain is going to push back. The brain has something called muscle memory; it will try and get you to take the easiest option, the thing it’s used to doing, which will be the bad habit that you’re trying to change.

It normally takes about three weeks to change your muscle memory. So, if you’re trying something new and are thinking it’s too hard or I’m not ready, or any other excuses that pop up – that’s your brain trying to get you to take the easy path.

Are any of these excuses familiar?

I’m too old – How old do you think you need to be to start a business? Ray Kroc set up McDonald’s when he was in his 50s.

I’m too young – Do you think Greta Thunberg thought this?  Just look at how much impact she has had on the world! This young woman blows me away.  

I don’t have time – How many of you regularly use this excuse? But how many of you spend the weekend binge watching Netflix or playing on a PlayStation? You’ve got to prioritise what is important to you. If you want your business to work, it has to be your priority. If you think that you don’t have time to devote to working on your business, sit down and write down everything you are doing daily and how long it takes. I bet there is some way you can scrape some time together from something else you are spending too much time on.

Someone else is already doing it – You think you’ve missed the boat and the market is saturated. There are already so many people doing what you do that your business is never going to take off, or so you tell yourself. If this was the case there would never be a new hairdressers, Chinese takeaway or osteopath ever again! Just because someone else is already doing it, it doesn’t mean you can’t do it in your own way too!

Now you know that your mind is the reason you’ve not been taken action, what do you actually do to make sure you start getting stuff done? Mel Robbins, if you don’t know, is a motivational speaker. She came up with an idea called The 5 Second Rule. She was in a really bad place in her life and couldn’t make herself get out of bed each morning. Her kids were constantly late for school and she just felt like giving in to her depression. One day she saw a rocket launch and heard the countdown…5…4….3….2….1….Something clocked in her head and she thought the next day, when the alarm went off she was going to count backwards from 5 to 1 and make sure she got up and didn’t just hit the snooze button like she had for months. And the next morning it worked. She got out of bed when her alarm went off. She went on to use the technique in many parts of her life and totally changed the course.

The science behind the rule is that if you think you need to do something, you have 5 seconds before the mind monkeys kick in and talk you out of doing it. By counting backwards from 5, it keeps your mind occupied, so your brain doesn’t talk you out of it. If you want to hear Mel explain it herself, this is a great 20-minute video that explain it all. Mel Robbins 5 Second Rule.

The only thing that is standing between you and your dreams is action. The only person that is going to get you from where you are now to that dream lifestyle, is you.

At the end of the Wizard of Oz, Glinda the Good Witch turns to Dorothy and say’s “you always had the power my dear, you just had to learn it for yourself!”

You have the power to achieve anything you want in life; you just have to believe you can do it!

Gina x